{"id":6881,"date":"2015-09-19T03:55:33","date_gmt":"2015-09-18T18:55:33","guid":{"rendered":"http:\/\/bit-consul.com\/wordpress\/?p=6881"},"modified":"2023-08-09T13:30:47","modified_gmt":"2023-08-09T04:30:47","slug":"post-6881","status":"publish","type":"post","link":"http:\/\/bit-consul.com\/wordpress\/?p=6881","title":{"rendered":"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3"},"content":{"rendered":"<table>\n<tbody>\n<tr>\n<td style=\"text-align: left;\" width=\"630\">\n<p style=\"text-align: left;\">\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u754c\u306fIT\u696d\u754c\u306b\u8ca0\u3051\u305a\u52a3\u3089\u305a\u30b8\u30e3\u30fc\u30b4\u30f3\uff08\u696d\u754c\u306e\u9020\u8a9e\uff0f\u6d41\u884c\u308a\u8a00\u8449\uff09\u304c\u591a\u3044\u3068\u611f\u3058\u308b\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u3067\u6ce8\u76ee\u3092\u96c6\u3081\u3066\u3044\u308b\u6d41\u884c\u308a\u8a00\u8449\u306e1\u3064\u306b\u300c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u300d\u304c\u3042\u308b\uff08\u3053\u306e\u8a00\u8449\u81ea\u4f53\u306f\u3082\u3063\u3068\u4ee5\u524d\u304b\u3089\u5b58\u5728\u3057\u3066\u3044\u305f\u3088\u3046\u3060\u304c\uff09\u3002<br \/>\nBtoC\u306e\u5206\u91ce\u3067\u306fWeb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u304c\u968f\u5206\u3068\u9032\u5c55\u3057\u305f\u3088\u3046\u306b\u898b\u3048\u308b\u304c\u3001BtoB\u306e\u5206\u91ce\u306f\u307e\u3060\u307e\u3060\u9045\u308c\u3066\u3044\u308b\u3088\u3046\u3060\u3002\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u306f\u3001\uff08\u3053\u3053\u3067\u306f\u4e3b\u306bBtoB\u306b\u304a\u3044\u3066\uff09IT\u306e\u30c4\u30fc\u30eb\u3092\u4f7f\u3046\u3053\u3068\u3067\u55b6\u696d\u90e8\u9580\u306e\u52b9\u7387\u5316\u3068\u3001\u7279\u306b\u55b6\u696d\u6d3b\u52d5\u306e\u8cea\u3092\u9ad8\u3081\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u305f\u6d3b\u52d5\uff08\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\uff09\u3067\u3042\u308b\u3002<\/p>\n<p style=\"text-align: left;\">\u4eca\u3084BtoB\u306e\u4e16\u754c\u3067\u3082\u3001\u9867\u5ba2\u306fWeb\u304b\u3089\u60c5\u5831\u3092\u53ce\u96c6\u3057\u3001Web\u7d4c\u7531\u3067\u8cc7\u6599\u3092\u8acb\u6c42\u3057\u3001Web\u304b\u3089\u53ce\u96c6\u3057\u305f\u60c5\u5831\u3092\u3082\u3068\u306b\u5546\u54c1\uff0f\u88fd\u54c1\u306e\u6bd4\u8f03\u30fb\u9078\u5b9a\u3092\u884c\u3063\u3066\u3044\u308b\u3002\u3072\u3068\u6614\u524d\u3067\u3042\u308c\u3070\u55b6\u696d\u62c5\u5f53\u8005\u304c\u30ab\u30bf\u30ed\u30b0\u3084\u8cc7\u6599\u3092\u6301\u3063\u3066\u898b\u8fbc\u307f\u5ba2\u306b\u8aac\u660e\u306b\u51fa\u5411\u3044\u3066\u3044\u305f\u3082\u306e\u304c\u3001\u4eca\u3084\u5927\u62b5\u306e\u898b\u8fbc\u307f\u5ba2\u306f\u3001\u81ea\u3089Web\u3092\u691c\u7d22\u3057\u3066\u60c5\u5831\u3092\u53ce\u96c6\u3057\u3066\u3044\u308b\u306e\u3067\u3042\u308b\u3002<br \/>\n\u5546\u54c1\u304c\u6210\u7d04\u306b\u7d50\u3073\u4ed8\u304f\u307e\u3067\u306e\u8cfc\u8cb7\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u3092\u3001<br \/>\nAttention\uff08\u8a8d\u77e5\uff09\u3000\u2192\u3000Interest\uff08\u8208\u5473\uff09\u3000\u2192\u3000Desire(\u6b32\u6c42\uff09\u3000\u2192\u3000Memory\uff08\u8a18\u61b6\uff09\u2192\u3000Action\uff08\u6c7a\u5b9a\uff09\u3000\u2192\u3000Satisfaction\uff08\u6e80\u8db3\uff09<br \/>\n\u3068\u3059\u308b\u306a\u3089\u3070\u3001\u524d\u5de5\u7a0b\u306eAttention\u304b\u3089Desire\u3042\u305f\u308a\u307e\u3067\u306fWeb\u3084\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3001\u3042\u308b\u3044\u306fLINE\u30e1\u30c3\u30bb\u30fc\u30b8\u306a\u3069\u3067\u30ab\u30d0\u30fc\u3057\u3001\u55b6\u696d\u62c5\u5f53\u8005\u306f\u3001\u9867\u5ba2\u3092\u6210\u7d04\u306b\u81f3\u3089\u3057\u3081\u308b\u305f\u3081\u306e\u3001\u3088\u308a\u4ed8\u52a0\u4fa1\u5024\u306e\u9ad8\u3044\u5f8c\u5de5\u7a0b\u306e\u4ed5\u4e8b\u306b\u6ce8\u529b\u3059\u308b\u3002<br \/>\n\u3053\u306e\u3088\u3046\u306b\u524d\u5de5\u7a0b\u3092\u4e2d\u5fc3\u306bIT\u30c4\u30fc\u30eb\u304c\u30ab\u30d0\u30fc\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u90e8\u9580\u306e\u52b9\u7387\u5316\u3068\u55b6\u696d\u6d3b\u52d5\u306e\u8cea\u306e\u5411\u4e0a\u3092\u56f3\u308b\u3002<\/p>\n<p style=\"text-align: left;\">\u8cfc\u8cb7\u6c7a\u5b9a\u30d7\u30ed\u30bb\u30b9\u306e\u524d\u5de5\u7a0b\u3092\u62c5\u3046\u30c1\u30e3\u30cd\u30eb\u3067\u3042\u308b\u3001Web\u30b5\u30a4\u30c8\uff08\u3053\u3053\u3067\u306f\u4e3b\u306bPC\u3092\u524d\u63d0\u3068\u3057\u305fWeb\u30b5\u30a4\u30c8\uff09\u3084\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u5411\u3051\u306e\u30b5\u30a4\u30c8\u3001\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306a\u3069\u3067\u306f\u3001\u9867\u5ba2\u306e\u95a2\u5fc3\u30ec\u30d9\u30eb\u306b\u5fdc\u3058\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u63c3\u3048\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\uff08\u55b6\u696d\u304cPush\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u9867\u5ba2\u306e\u5074\u304b\u3089\uff09Web\u30b5\u30a4\u30c8\u3092\u63a2\u3057\u51fa\u3057\u3066\u3082\u3089\u3044\u3001\u95a2\u5fc3\u306e\u3042\u308b\u60c5\u5831\u3092\u5165\u624b\u3057\u3066\u3082\u3089\u3046\u3053\u3068\u304c\u91cd\u8981\u3060\u304b\u3089\u3060\u3002<br \/>\nAttention\u3084Interes\uff54\u306e\u6bb5\u968e\u3067\u306f\u3001\u9867\u5ba2\u304c\u95a2\u5fc3\u3092\u6301\u3064\u3068\u60f3\u5b9a\u3055\u308c\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\uff08\u4f8b\u3048\u3070\u5165\u9580\u30ec\u30d9\u30eb\u3001\u521d\u7d1a\u8005\u30ec\u30d9\u30eb\u306e\u60c5\u5831\u30b3\u30f3\u30c6\u30f3\u30c4\uff09\u3092\u5145\u5b9f\u3055\u305b\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u307e\u305f\u3001\u3053\u306e\u6bb5\u968e\uff08Attention\u3084Interes\uff54\uff09\u3067\u306f\u3001\u9867\u5ba2\u306fPC\u3067\u306f\u306a\u304f\u3001\u4e3b\u306b\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u30a2\u30af\u30bb\u30b9\u3057\u3066\u304f\u308b\u3053\u3068\u304c\u591a\u3044\u304b\u3082\u3057\u308c\u306a\u3044\u3002<br \/>\n\u4e00\u65b9\u3001Desire\u3042\u305f\u308a\u306e\u6bb5\u968e\u306b\u306a\u308b\u3068\u3001\u9867\u5ba2\u306f\u8cfc\u5165\u306b\u5411\u3051\u305f\u884c\u52d5\u3092\u3068\u308b\u306e\u3067\u3001\u3088\u308a\u8a73\u7d30\u306a\u88fd\u54c1\u4ed5\u69d8\u3084\u4fa1\u683c\u60c5\u5831\u3001\u7af6\u5408\u4ed6\u793e\u306e\u60c5\u5831\u3092\u5165\u624b\u3059\u308b\u305f\u3081\u306b\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3067\u306f\u306a\u304fPC\u304b\u3089\u30a2\u30af\u30bb\u30b9\u3057\u3066\u304f\u308b\u78ba\u7387\u304c\u9ad8\u307e\u308b\u3060\u308d\u3046\u3002<br \/>\n\u3053\u306e\u3088\u3046\u306b\u3001\u9069\u5207\u306a\u30c1\u30e3\u30cd\u30eb\u3068\u9069\u5207\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u7d44\u307f\u5408\u305b\u3092\u8003\u3048\u3066\u9867\u5ba2\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3057\u3001\u305d\u306e\u7d50\u679c\u3092\u691c\u8a3c\u3059\u308b\u3001\u4eee\u8aac\u691c\u8a3c\u30b5\u30a4\u30af\u30eb\uff08PDCA\u30b5\u30a4\u30af\u30eb\uff09\u3092\u5efb\u3059\u3053\u3068\u3082\u91cd\u8981\u306b\u306a\u3063\u3066\u304f\u308b\u3002<\/p>\n<p style=\"text-align: left;\">\u3053\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u3001IT\u306e\u5074\u304b\u3089\u898b\u308b\u3068\u7279\u6bb5\u65b0\u3057\u3044\u6280\u8853\u304c\u4f7f\u308f\u308c\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u3088\u3046\u306b\u898b\u3048\u308b\u3002\u30c4\u30fc\u30eb\uff0f\u30b7\u30b9\u30c6\u30e0\u306e\u4e2d\u6838\u306b\u306a\u308b\u306e\u304c\u3001\u9867\u5ba2\u5c5e\u6027\u3084\u63a5\u89e6\u5c65\u6b74\u3092\u7ba1\u7406\u3059\u308b\u305f\u3081\u306e\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u3001\u307e\u305f\u306fCRM\uff08Customer Relationship Management\uff09\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b\u3002<br \/>\nCRM\u304c\u65e5\u672c\u306b\u5c0e\u5165\u3055\u308c\u305f\u306e\u306f1990\u5e74\u4ee3\u5f8c\u534a\u3068\u3044\u308f\u308c\u3066\u3044\u308b\u304b\u3089\u3001\u7d50\u69cb\u6614\u304b\u3089\u3042\u308b\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b\u3002\u3082\u3063\u3068\u3082\u5f53\u6642\u306f\u8a71\u984c\u3070\u304b\u308a\u304c\u5148\u884c\u3057\u3066\u3044\u305f\u3088\u3046\u3060\u304c\u3002<br \/>\n\u6628\u4eca\u306f\u500b\u4eba\u60c5\u5831\u306e\u6d41\u51fa\u304c\u793e\u4f1a\u554f\u984c\u306b\u306a\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u304b\u3089\u3001\u9867\u5ba2\u60c5\u5831\u306b\u95a2\u9023\u3059\u308b\u30b7\u30b9\u30c6\u30e0\u3067\u306f\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u306e\u89b3\u70b9\u304b\u3089\u306e\u30b7\u30b9\u30c6\u30e0\u8a2d\u8a08\u3001\u904b\u7528\u8a2d\u8a08\u3092\u884c\u3046\u3053\u3068\u304c\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u308b\u3060\u308d\u3046\u3002<\/p>\n<p style=\"text-align: left;\">\u6b21\u306bWeb\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3059\u308b\u30c4\u30fc\u30eb\u3002\u9867\u5ba2\u306e\u95a2\u5fc3\u30ec\u30d9\u30eb\u306b\u5fdc\u3058\u3066\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7c21\u5358\u306b\u8ffd\u52a0\u3001\u66f4\u65b0\u51fa\u6765\u308b\u3053\u3068\u304c\u91cd\u8981\u3060\u3002\u6700\u8fd1\u306f\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u30a2\u30af\u30bb\u30b9\u3059\u308b\u30b1\u30fc\u30b9\u304c\u5897\u3048\u3066\u3044\u308b\u304b\u3089\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u5411\u3051\u306e\u5c02\u7528\u30b5\u30a4\u30c8\u3092\u7528\u610f\u3059\u308b\u306e\u304b\u3001\u30ec\u30b7\u30dd\u30f3\u30b7\u30d6Web\u30c7\u30b6\u30a4\u30f3\u3092\u63a1\u7528\u3059\u308b\u306e\u304b\u3001\u3068\u3044\u3063\u305f\u3042\u305f\u308a\u3082\u691c\u8a0e\u304c\u5fc5\u8981\u306b\u306a\u308b\u3060\u308d\u3046\u3002\u305d\u3057\u3066\u3001Web\u30b5\u30a4\u30c8\u306e\u30a2\u30af\u30bb\u30b9\u30ed\u30b0\u3092\u89e3\u6790\u3059\u308b\u30c4\u30fc\u30eb\u3082\u5fc5\u8981\u306b\u306a\u3063\u3066\u304f\u308b\u3002<br \/>\nAttention\u3084Interes\uff54\u306e\u6bb5\u968e\u3067\u306f\u3001\u9867\u5ba2\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u898b\u3064\u3051\u3066\u3082\u3089\u3046\u5fc5\u8981\u304c\u3042\u308b\u304b\u3089\u3001SEO\u5bfe\u7b56\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09\u3082\u5fc5\u8981\u306b\u306a\u308b\u3002\u3053\u306eSEO\u5bfe\u7b56\u3001\u304b\u3064\u3066\u306f\u3001\u5916\u90e8\u5bfe\u7b56\uff08\u5916\u90e8\u30b5\u30a4\u30c8\u304b\u3089\u81ea\u793e\u30b5\u30a4\u30c8\u3078\u306e\u512a\u826f\u306a\u30ea\u30f3\u30af\u3092\u5897\u3084\u3059\u3053\u3068\uff09\u3084\u3001\u5185\u90e8\u5bfe\u7b56\uff08\u81ea\u793e\u30b5\u30a4\u30c8\u5185\u306e\u30ea\u30f3\u30af\u306e\u5145\u5b9f\u3084\u3001\u30b5\u30a4\u30c8\u306e\u5185\u90e8\u69cb\u9020\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\uff09\u3001\u7279\u306b\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u9069\u5207\u306a\u57cb\u3081\u8fbc\u307f\u304c\u91cd\u8981\u3060\u3068\u8a00\u308f\u308c\u3066\u3044\u305f\u304c\u3001\u6700\u8fd1\u306f\u3053\u308c\u3089\u306e\u30c6\u30af\u30cb\u30ab\u30eb\u306a\u5bfe\u7b56\u306f\u5fc5\u305a\u3057\u3082\u901a\u7528\u3057\u306a\u304f\u306a\u3063\u3066\u304d\u305f\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u3002<br 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